Marketing campaigns are vital to the success of your business, no matter whether you’re a one-man band or a large international organisation. But it’s important to have a clear strategy for your marketing campaigns before getting started. Here are my 5 top tips to think about when marketing your small business. Continue reading “5 top tips for marketing your small business”
Marketing is often undervalued when it comes to running a small business. When costs are tight, or you’re lacking in time, it’s the one thing that is pushed back or put off. But the key to running a successful business depends on the marketing.
But why is marketing so important? Continue reading “7 ways to market your small business”
The majority of small business owners I have spoken to about GDPR are concerned about the impact it will have on marketing their small businesses. Their biggest concern is losing subscribers from their mailing lists if they ask their subscribers to refresh their consent. But here is why regaining consent is actually a good thing for your mailing list. Continue reading “GDPR: Why it’s Good for your Mailing List”
Mummy guilt. Mother’s guilt. At some point we all suffer with it. The overwhelming feeling of guilt. We make a choice that makes us feel we are being selfish. It feels like it’s the best decision, but instantly think of the impact it will have on our children. Is it something that we will ever overcome? I’ve only been a mother for two years but I guarantee it won’t be something that ever goes away.
Continue reading “How to deal with mummy guilt”
I’m fast approaching nearly 18 months in business and have been reflecting on my journey so far. So much has changed in such a short space of time. In my blog on my journey to becoming a VA I talk about my motivator for starting my business following the birth of my beautiful daughter. My daughter is the one who inspired me and gave me strength, but there was more going on behind the scenes that I don’t often talk about. Continue reading “Mum on a Mission”