How to create and run your own free email challenge

How to create and run your own free email challenge

Email challenges are a great way to quickly grow your email list.  In my last blog I shared why you should be running a free challenge for your business.  Now I’m going to share how to create your free email challenge…

Setting up and running a free challenge does take some work to plan and set up, but if you create something evergreen, you can use it as many times as you want in the future. (more…)

6 reasons why you should be using email marketing

6 reasons why you should be using email marketing

Think email marketing is dead?

Think again.

Email marketing is still popular and one of the best ways for building deeper and more meaningful relationships with potential customers and clients.  Statista predicts that within 2019, nearly 300 billion emails will be sent and received, increasing on 281 billion in 2018.  And with the average open rate of 21.09% (source Mailchimp, based on all non-labelled accounts), that’s a large number of potential clients sitting there waiting to hear from you. (more…)